Business and Business Development

Course Objectives:

• Understand and apply the fundamentals of risk assessment and management in the international business arena.
• Discuss the economic, political, and social factors that drive change.
• Navigate decision-making across multiple global market scenarios.
• Apply international concepts to personal business ideals.

Hours: 10

Course Objectives:

• Examine successful models of conflict resolution.
• Apply the concepts of mediation and facilitation as strategies for conflict resolution.
• Practice with the application of effective communication skills that embody effective listening and feedback.
• Apply key problem-solving and conflict-resolution skills to multiple personal and corporate scenarios.
  

Hours: 10

Course Objectives:

• Learn and practice with the fundamental components of successful customer service.
• Examine case studies that focus on delivery of customer service that increases business.
• Examine and discuss customer service as a driver of business success.
• Design an individualized customer service plan.

Hours: 10

Course Objectives:

• Discuss legal issues that govern cyber operations.
• Gain and apply the tools and techniques for conducting ethical, legal cyber operations.
• Compare and contrast unethical hacking to ethical hacking and criminal penalties. 
• Discuss technological innovation before enactment of law.
• Distinguish among various hacking types to include: nuisance hacking, activist hacking, and criminal hacking.

Hours: 10

Course Objectives:

• Examine and discuss successful models of digital marketing that lead to sustained growth.
• Examine and discuss the value of SEO, paid search, social marketing campaigns, mobile, email, display marketing, and analytics as they lead to business growth.
• Design and pilot a customized digital marketing plan.

Hours: 10

Course Objectives:

• Apply engagement strategies that lead to workplace satisfaction and increased productivity.
• Counteract bias and negative workflow mindsets.
• Discuss diversity and inclusion as it works into workforce culture.
• Foster an inclusive work environment.

Hours: 10

Course Objectives:

• Understand the logistics of researching the right grant or RFP opportunities.
• Review and practice with search engines both subscription and free.
• Review and unpack winning RFPs and grants from a variety of sources: states, federal government, small business, philanthropic, etc.
• Unpack a variety of RFP and grant applications to understand the logistics of writing a successful application.
• Research and select one opportunity to respond to.

Hours: 10

Course Objectives:

• Identify and define the principles of job analysis and design.
• Understand the fundamentals and evidence-based principles of workforce diversity.
• Apply the principles of human resource metrics and measurement.

Course Objectives:

Course Objectives:

• Review and discuss concepts of marketing management and analysis.
• Discuss marketing problems and propose solutions.
• Analyze exemplars of successful marketing strategy.
• Discuss customer service, market research, segmentation, cost proposals, promotions, product and sales force management.
• Design a personalized marketing plan for a small or large-scale business.

Course Objectives:

• Develop understanding of, and discuss a mastery framework for, successful negotiation techniques.
• Analyze personal strengths and weaknesses as a negotiator.
• Use examples, metrics, and feedback to gain techniques for strengthening negotiation skills.
• Apply negotiation techniques to live competitive scenarios to build personal negotiation skills.

Hours: 10

Course Objectives:

• Understand and apply theories that lead change initiatives and facilitate organizational transformation.
• Apply lead organizational change strategies to individual (small and large) initiatives.
• Build expertise in team facilitation, application of Sigma processes, and reinforce organizational development concepts.

Hours: 10

Course Objectives:

• Examine and analyze multiple workplace scenarios.
• Understand and apply creative problem solving strategies for multiple workplace scenarios.
• Identify and discuss barriers to solutions and ultimate success.
• Apply critical, divergent, and convergent thinking strategies to multiple scenarios for effective, creative problem solving.

Hours: 10

Course Objectives:

• Analyze one's own presenter strengths and weaknesses.
• Analyze and discuss the strengths of a variety of winning presentations.
• Adopt new insight and direct presentation strategies from expert presenters.
• Use video, self-analysis and peer feedback for on-going skills improvement.
• Adopt a process of continuous improvement for on-going presentation skills improvement.

Hours: 10

Course Objectives:

• Become familiar with, and discuss, strategies for team cohesiveness.
• Identify gaps in team performance.
• Apply techniques that build team performance, close gaps, and lead to excellence.
• Identify and discuss the 5 components team success and apply them to corporate norms.
• Practice with effective team communication protocols.

Hours: 10

Course Objectives:

• Identify and discuss personal "time wasters", and behaviors that lead to low-value time.
• Examine a variety of successful time management strategies and techniques.
• Identify, adopt and adapt strategies that leverage with personal time wasters.
• Plan time and activities using strategies for time management.
• Apply practical strategies to work and personal organization.

Hours: 10